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Digiloy Interactive Studio
PortfolioCase study 2 of 5
Home services · Rhode Island & Massachusetts

A local electrician’s website built to make the phone ring.

Power Up Electrical homepage with an estimate request form
ClientPower Up Electrical & Generators
What I didWebsite · Local SEO · Lead capture
Built withNext.js · Vercel · Resend

The problem

Power Up is a licensed electrical and generator contractor serving Rhode Island and Massachusetts. People don’t search for “electrician”. They search for the exact job in their area, like “whole-house generator installation in Rhode Island”, and a one-page site doesn’t show up for those searches.

When someone does find the site, they need a quick way to ask for an estimate that doesn’t depend on catching the owner between jobs.

What I built

  • A page for every service

    Nine electrical and nine generator service pages, each with its own overview, process and FAQs, so the site matches what people actually search for.

  • Local SEO in every page

    Service-area pages for RI and MA, plus the structured data Google uses for local businesses, services and FAQs. The sitemap updates itself.

  • Estimate form that emails instantly

    Every request goes straight to the owner’s inbox with the customer set as reply-to, so he can answer from his phone. A backup log means no lead gets lost.

  • Fast and easy to grow

    All services and areas live in one file. Adding a service updates the menus, hub pages, footer and sitemap automatically. No heavy tracking scripts slowing it down.

What shipped

~20service & service-area pages
1 fileupdates every page, menu & the sitemap
Instantestimate requests in the owner’s inbox
Generator services hub
Generator services hub
Service-area page for local search
Service-area page for local search